April 16, 2020
How To Leverage User-Generated Content In Your Newsletters
When unpaid contributors (usually your target audience) create and publish something related to your brand, it’s known as user-generated content or UGC. There’s no limit to what the content can be, with blogs, reviews, social media posts, images and videos all being valid forms of UGC. A famous example of a successful UGC campaign was when Coca Cola released their…